All options listed below can be purchased separately or we can customise a package to suit your marketing programme. Click here to contact the relevant Westwick-Farrow Account Manager.
| e-Newsletter Sponsorship: [Site Update sponsorship] |
| Investment |
$900 per month |
| Details |
- 70 word text promotion in html newsletter
- Company or brand logo and/or photo
- Bold header
- Promote specific product or solution, not company profile, for best results
- live url 'landing page' link (ideally a page on your site directly related to the content mentioned – home page links are far less effective)
- The content sits inside a vertical 'panel' on the right-hand side of the html eNewsletter page
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| e-Newsletter Sponsorship: [Product Alert sponsorship] |
| Investment |
$600 per month |
| Details |
- 30 words of text
- Company or brand logo
- Bold header
- Promote specific product or solution, not company profile, for best results
- live url 'landing page' link (ideally a page on your site directly related to the content mentioned – home page links are far less effective)
- The content sits inside a horizontal 'panel' that breaks up the premium and standard products in the eNewsletter
|
| Banner Advertising: [Leaderboard] Run of Site |
| Investment |
$600 per month [Min. 3 months] |
| Position |
Single share of [Max. 6] rotating banners per month - top of page |
| Details |
Rotating banner ads (maximum of 6) will rotate on ALL pages within the site, excluding and sponsored Topic Centres. Appears at top of site and ideal for branding and awareness.
|
| Media |
Simple, Rich* |
| Dimensions: |
728 (w) x 90 (h) pixels |
| File size: |
<35kb |
| * If using Rich media, please supply the .fla file as well as the .swf file. |
| Banner Advertising: [Box Banner] Run of Site |
| Investment |
$600 per month [Min. 3 months] |
| Position |
Single share of [Max. 6] rotating banners per month - right side of page, centred |
| Details |
Rotating banner ads (maximum of 6) appears on ALL pages across the site, right side of page, above fold. Live link to your web site homepage or a specific page within your site. Excludes any sponsored Topic Centres. Ideal for product promotion/launch. Sits next to content on site, so catches attention of 'engaged' visitors.
|
| Media |
Simple, Rich* |
| Dimensions: |
300 (w) x 250 (h) pixels |
| File size: |
<35kb |
| * If using Rich media, please supply the .fla file as well as the .swf file. |
| Text Link Advertising: [Premier Text Link] Run of Site |
| Investment |
$800 per month [Min. 3 months] |
| Position |
Single share of [Max. 3] rotating per month - top left of page, just below LeaderBoard |
| Details |
Company logo plus 25 words. Rotating Text Link ad (maximum of 3 ONLY) appears on ALL pages across the site, excluding sponsored Topic Centres. Live link to your web site homepage or (preferably) a specific page within your site. Ideal for traffic generation (click-throughs), event promotion and product launches.
|
| Media |
Simple |
| Dimensions: |
High resolution logo (jpg, gif, bmp, tiff, eps) |
| File size: |
<10kb |
| Text Link Advertising: [Text Box] Run of Site |
| Investment |
$400 per month [Min. 3 months] |
| Position |
Single share of [Max. 6] rotating per month - right of page, just below Box Banner |
| Details |
Company logo plus 15 words. Rotating Text Link ad (maximum of 6 ONLY) appears on ALL pages across the site, excluding sponsored Topic Centres. Live link to your web site homepage or a specific page within your site. Cost effective option that sits next to content on site - catch attention of 'engaged' visitors.
|
| Media |
Simple |
| Dimensions: |
High resolution logo (jpg, gif, bmp, tiff, eps) |
| File size: |
<10kb |
| Premium Advertising: [Topic Centre Sponsorship] |
| Investment |
$1100 to $2000 per month [Min. 3 month consecutive blocks]
Prices vary based on individual site traffic. |
| Position |
Own (EXCLUSIVELY) a complete Topic Centre within the site. Align your company with independent editorial content on a specific topic area. Your advertising (LeaderBoard, Premier Text Link, Box Banner/Sponsor Panel, Text Box) follows the 'engaged' reader through ALL content pages (articles, hot products, news) within that Topic Centre. |
| Details |
Includes 1x each of all Banner and Text Link options listed above PLUS up to nine (9) items of linked text within sponsor panel, which sits at right hand side of page - link to Tech Papers, latest products, company news etc on YOUR web site. Ideal for companies wanting to position as LEADERS within a specific Topic area. |
| Media |
See details above for each item |
| Dimensions: |
See details above for each item |
| File size: |
See above |
| * If using Rich media, please supply the .fla file as well as the .swf file. |
| Lead Generation: [White Paper Program] |
| Investment |
$1650 for 3 month program [one White Paper] ($800 for every additional listing with the quarter) |
| Position |
Your White Paper is listed within the White Paper library across selected WFonline network sites - initially VoiceandData.com.au, ProcessOnline.com.au, LabOnline.com.au, FoodProcessing.com.au, SustainanbilityMatters.net.au. |
| Details |
Topic and summary of White Paper appears in White Paper Library, with link (member only access) to downloadable pdf. WFonline captures details of members downloading your paper and provides you access (via secure web based lead report system) to these members. Promoted within site e-Newsletters and in relevant Westwick-Farrow Media magazine titles. White Paper should be solutions/applications based, NOT product promotion. |
| Media |
Adobe PDF of White Paper, plus 25-30 word abstract (summary) |
| Premium Directory Advertising: [MicroSite] |
| Investment |
$350 per month [Min. 6 month block] or $300 per month [Min. 12 month block] |
| Position |
Within industry Directory section of site, premium branding and positioning |
| Details |
Includes company description, logo, live web and email links, all product and brand listings, PLUS links to all current and archived content (articles, news and hot products) that have run on the site. All content on this MicroSite is tagged for our site-network based SEARCH engine, making it easy for visitors to find FULL details about your company when conducting searches. It will also be tagged for Google ranking, along with all content on our site(s). Allows you to 'publish' your own content to your MicroSite, which will then be considered to general site posting by our editorial team. |
| |
Includes bonus 3x Sponsored Hot Product promotions (value $1200) during each 6 month block |
| Sponsored Hot Product |
| Investment |
$400 per product |
| Details |
- Delivered inside e-Newsletter
- Editorial to be around 150 words in length plus photo
- Product is company chosen [subject to editorial approval]
- Active link to web site and/or email
- Product [plus thumbnail] displayed on homepage
- Automatically archived after month of publication, and available via site search function and Google search
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